Launch: Rihanna’s Reb’l Fleur Launch UK

The beautiful Rihanna graced the House of Fraser on Oxford Street in London yesterday to finally launch her first fragrance called “Reb’l Fleur“, which launched in the US in January of this year.

She looked stunning as always when she finally showed up for her highly anticipated launch of her first fragrance “Reb’l Fleur” what was promoted and launched in the US 8 months ago in January. It was accompanied by a stunning promotional video showing the innocent and naughty sides of Rihanna herself, just like a rebellious flower (which is the translation of the perfume’s name).

Today she followed the trend of block colors and wore 2 turquoise pieces: a feather neck holder top and ankle-length wide-fitted trousers. She accentuated this flash of color with cream/nude Louboutin high heels, over-sized 50s/60s sunglasses and her jewellery were from Susan Caplan. Her (suddenly) long, brunette hair was swept to one side.

Reb’l Fleur is being described as the following by Parlux, who have licencing agreements with Rihanna for the fragrance:

Daring, seductive and truly memorable, Reb´l Fleur is as much in tune with Barbados-born Rihanna’s roots as it is with the glamour of her present life in New York City. Created by internationally renowned perfumers Caroline Sabas and Marypierre Julien, this fruity chypre is joyous yet intense, sophisticated yet marvelously surprising. Delicious fruits, red berries, purple plums and juicy, ripe peaches make a delicious first impression. The heart blossoms with a passionate melody of Hawaiian hibiscus flower, violet, tuberose and coconut water. A lingering base of vanilla, amber and musk becomes a sultry chorus, striking an unforgettable, emotional chord.

Reb’l Fleur, which has the tag line “Good feels so bad, Bad feels so good”, comes in an Eau de Toilette, Eau de Parfum and a Body Wash…

Saucy promotional campaign for Rihanna‘s first perfume Reb’l Fleur
My thoughts
I love Rihanna and pretty much every single thing she does. She is truly inspiring. She’s got a beautiful voice, a great body, great inspirational confidence to stand by all her controversial thoughts and opinions and she has a great fashion sense. Not to forget her awesome music.
I loved what she was wearing at her launch. She was again right on trend. Not that I could pull off that outfit in any way, but she surely can! I only miss her red hair. It suits her so well. And the sound of the fragrance sounds sooo good too! I can’t wait to get my hands on a sample of that!! And her campaign? Ooooph! Hot hot hot is all I can say.
What do you think of Rihanna’s outfit? Of her perfume? Of her campaign?
Much love,
Miss drifted Snow White


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